The other day, a decision-maker at a company asked me:
“But why should I train my salespeople every year?”
The question I posed to him by way of response was:
“Would you take your children out of school?”
Seeing that he was looking at me suspiciously, I explained.
There are two ways to lead a sales team.
One is to let go, guide things, and control their work. For example, seeing the number of proposals and meetings they make, how many deals they do, etc…
Another is to try to have a concrete plan of evolution for each person on the team to have more consistent commercial results.
“But isn’t that a lot of work?” you may be thinking.
Of course, it is, but in our opinion, it is the … [ Read the rest ?? ] “Sales Training: Would you take your children out of school?”