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Decision-makers

Do you know how to reach real decision-makers?

2023-01-30 | Author: Jose Almeida | Estimated Reading Time: 2 minutes | Leave a Comment

Decision-makers

One of the things I get asked the most in my sales training is how to gain access to “the real” decision-makers.

You’re probably thinking, but don’t I have access to the real one?

When we often work with a company to develop and present a proposal, we are “kicked” to a middle-man, with the excuse that he is the one in charge of the project.

We do all the work with him, create the project, and present the proposal; he loves our work.

His job is to present and defend our work to the real decision-maker, who has not shown up so far.

The problem is that many times we are faced with a “Yes Man” who, when he goes to present the proposal to the real decision-maker, and … [ Read the rest » ] “Do you know how to reach real decision-makers?”

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