Certainty or uncertainty! This question has been hanging in my mind for some time now.
How do salespeople, sales directors, and managers cope emotionally with the uncertainty we are experiencing in this day and age?
Many of the people I talk to in sales careers usually tell me that they don’t know where to turn these days.
No matter how hard they push, they don’t get decisions from clients and often feel that they are taking meetings to “warm up.”
But does it all have to be this way?
Let’s focus first on the issue of uncertainty.
Fifteen years ago, I was in a well-paid CEO position with all the usual perks.
From one moment to the next, the investors, who were Spanish, came in and said:
“Mira Jos?? que … [ Read the rest ?? ] “Certainty or uncertainty, what is the secret?”